EXPAND · Product 03 of 6

AI Chatbot — Web, Instagram, Facebook

An assistant on your website, Instagram, and Facebook. Answers customers 24/7.

One assistant that lives on your website, your Instagram DMs, and your Facebook Messenger — and talks like you. It answers the same boring questions over and over so you don't have to (hours, prices, what's available this week), books appointments, and tells you when a real person needs to step in.

Typical payoff

2–4× more website leads

every visitor answered in 5 seconds — even at 2 AM

Your price

$297/mo

+ $497 setup

Book a 15-min call Just ask first

Website chat

live

Do you have any openings this Saturday?

Yes — 11am and 2pm are open. Want me to book one?

WEB

513 · answering · 3 channels

10 min/mo maintenance

The problem

Visitors land on your site, have a question, and bounce because no one's there to answer at 9pm.

How it works

Three steps. No magic.

01Step 1 / 3

We train Claude on your business

Services, hours, FAQ, pricing, voice. The agent knows what you sell as well as you do.

02Step 2 / 3

It lives on three surfaces

Website widget, Instagram DMs, Facebook Messenger. One brain. Three channels. Identical answers everywhere.

03Step 3 / 3

It books, qualifies, and hands off

Books appointments with your calendar. Qualifies leads. Routes complex questions to your team without hallucinating.

Watch it work

Sixty seconds. The actual product.

513ai.ai/demo/chatbotDemo

Watch the AI Chatbot demo

60-second walkthrough

0:001:00

Recorded walkthrough lands pre-launch — this is the player frame it ships in.

The math

Does this actually pay off?

Honest numbers. No hockey-stick promises.

The math

2–4x website conversion. 8 hrs/wk of DMs you don't answer.

Most SMBs get a 2–4x lift in website-to-lead conversion when a 24/7 agent answers questions. Plus the social DMs handle themselves.

Breakdown

Avg website lead lift: 2–4x
Hours/wk saved on social DMs: ~8
Channels covered: Web + IG + FB
Cost: $297/mo
Comparable custom builds: $2K–$10K

Pricing

Compared to what
else is out there.

What it actually costs — and what you actually get

Tidio / Intercom
DIY flowchart bot — you build and maintain it, one channel
$29–$99/mo
Custom agency build
One-time build, then you're on your own
$2K–$10K
513 AI
Done for you. Built, trained, tuned, and supported — monthly, no long contract.
$297/mo · $497 setup

Why we win

Real agentic AI. Three channels bundled. One Claude agent.

Includes 1 hour of updates each month. Additional change requests at $75/hr. Adding more than one location? Every additional location is 25% off the monthly price. Cancel anytime, 30 days notice.

Questions

The honest FAQ for AI Chatbot.

No. Those are flowchart bots that follow scripts and break the moment a customer asks something off-script. We use Claude (Anthropic's model) and handle freeform conversation. For Instagram and Facebook we use the official Meta Graph API, so there's zero risk of your account getting flagged or banned.

Yes — we integrate with most major scheduling platforms: Cal.com, Calendly, Acuity, Square Appointments, Mindbody for fitness, Dentrix for dental, and dozens more. The chatbot pulls live availability, books the slot, and sends the calendar invite without any human in the loop.

It says so honestly and hands off to your team cleanly — no made-up answers, no hallucinations. You set the handoff rule (email, text, Slack ping, or live transfer). The chatbot is specifically trained to never guess on prices, hours, or medical questions — it surfaces those to a human instead.

We're HIPAA-aware. Patient health information (PHI) is never stored in the model context. The agent is trained to recognize sensitive questions ('Is this covered by insurance?', 'What's the recovery from this procedure?') and hand them off to your front desk instead of guessing. For dental and med-spa businesses that need a signed BAA, ask on the first call.

Yes — full conversation transcripts in a dashboard, searchable by customer or date. A monthly email report flags the most common questions (so you know what to update on your website) and any conversations that nearly went off-rails (so we can tune the agent).

15-minute call